The Client

Marliworld is a new recreational Hemp-derived product wholesaler from the United States. Their products range from gummies and moon rocks, to pre-rolls and vapes, in a wide variety of fun flavours. An offshoot of parent company and product manufacturer, HempNova, Marliworld represents the casual retail face of the enterprise. Marliworld approached us with a completely blank canvas, eager to build a vibrant, new brand from scratch. Marliworld needed their brand to be perfected and rolled out quickly so they could begin their social media marketing campaigns and ground level sales campaign.

What We Did

We approached this exciting project from the ground up. We worked with the client and our partners at Vigilante Marketing to distill Marliworld’s content pillars of lifestyle, community, and product quality. We shaped a bright, playful, and quirky brand voice and aesthetic. Can’t you tell?! Equipped with this solid foundation, we created a brand new website, launched several social media platforms, and took on the products’ packaging and label designs. (Psst! Check out Marliworld’s packaging design story). 

Marliworld’s striking new website came together quickly, with a strong, yet playful, design. With just the right amount of white space to let the graphics and playful photos pop, the layout is extremely accessible, inviting, and easy to navigate. This project came together in less than two months, and Marliworld suddenly had a cohesive, consistent, and trendy look and voice to help them break onto the exciting recreational hemp products scene in the United States!